The More Things Change

The More Things Change

Why the Baby Boom Won't Fade Away

This “thought-provoking” (Kirkus), “mesmerizing” (Tama Janowitz), “wide-ranging” (Red Herring), “unsettling” (Denver Post) new book is the collective biography of the Baby Boom generation — and a social history of the last fifty years. “Extraordinary,” says columnist Liz Smith. “A must read.”

The More Things Change tells of nineteen quintessential boomers — from an LSD chemist to a software pioneer, from a Weatherman bomber to a billionaire builder, from an anti-war cartoonist to an ultraconservative congressman, from a rockstar’s girlfriend to a hip-hop impresario — and their wild ride into the twenty-first century.

Michael Gross is the author of Genuine Authentic: The Real Life of Ralph Lauren, the New York Times bestseller Model: The Ugly Business of Beautiful Women and a contributor to Travel & Leisure, and Radar and has written for the New York Times, Vanity Fair, GQ, Esquire and New York.