“Lies and gross exaggerations,” is how Linda and Stewart Resnick of Beverly Hills characterized Unreal Estate–which ends with their astonishing story–in a mass email condemnation shortly before its release late last year. They cited no specifics (of course) and the book nonetheless spent 15 weeks on the Los Angeles Times bestseller list. And today, news comes that the Resnicks have engaged in what can only be described as “lies and gross exaggerations” themselves in promoting their signature POM Wonderful pomegranate products. “An administrative law judge issued a cease-and-desist order after determining that the company had insufficient evidence to support claims that its juice reduced the risks of heart disease, prostate cancer and impotence,” reports Stephanie Strom in this morning’s New York Times. “The order will remain in effect for the next 20 years. It was issued after an Federal Trade Commission complaint two years ago, contending that Pom Wonderful had engaged in false and misleading advertising.”